{/} Portfolio · Co-Founder
Mohammed Magdy
Co-founder, marketing and brand — the reason people hear about it.
Mohammed Magdy
Co-Founder
Leads marketing and brand — making sure what we build looks the part and reaches the people it is for.
- Marketing
- Brand
- Growth
{/} About
Mohammed Magdy co-founded SoftFix LLC and leads its marketing and brand.
His work starts where the code stops: making sure what the studio builds looks the part, is easy to understand and reaches the people it is for — from positioning and launch plans to the words on the page.
A longer story — background, earlier work and favourite campaigns — is on its way to this page.
$ whoami
$ ls skills/
$ cat now.md
$ ls ~/blog --author
{/} Portfolio
Pieces
- 01 · BrandReservedBrand identityAn identity system: logo, type, colour and how it is used.$ touch portfolio/brand-identity› coming soon
- 02 · CampaignReservedLaunch campaignA product launch from plan to results.$ touch portfolio/launch-campaign› coming soon
- 03 · GrowthReservedContent & searchA content or SEO programme and what it moved.$ touch portfolio/content-&-search› coming soon
{/} On the blog
Writing
- No. 11 · Growth & marketing3 min readLaunching a software product: the marketing checklistWhat to have ready before you launch an app, SaaS or software product — positioning, the website, early users, launch channels and what to measure afterwards.Magdy · Read
- No. 06 · Growth & marketing2 min readHow to make a business website rank — and get cited by AIHow to make a business website rank on Google and get quoted by AI assistants: rendering, page structure, structured data, speed and answer-first content.Magdy · Read
{/} So far
Timeline
2026
Co-founded SoftFix LLC
Took on marketing and brand for the studio and its products.
—to be added
Before SoftFix
Earlier roles and campaigns.
—to be added
Education
Studies, courses and certifications.
{/} Toolbox
What Magdy works with
Marketing
- Positioning
- Launch planning
- Content strategy
Brand
- Identity
- Art direction
- Copywriting
Growth
- SEO
- Analytics
- Social media
{/} Start a project
Work with Magdy.
Tell us what you want to build or fix — Magdy reads every brief.







